Industry News

He says combination of ZoneCasting and AutoStage heat maps presents opportunity

The post Bouvard: Advertiser Interest in Geotargeting Grows appeared first on Radio World.

On April 2, RBR+TVBR first shared the news that Todd Parkin, who in 2011 owned broadcast TV stations in three cities, had just signed off on a second acquisition agreement — further cementing his return to media ownership. Now, that transaction which saw Kalil & Co. serve as the strategic advisor has closed.

There is an increased wariness among local ad buyers, and less spending is anticipated in Q2 — pushing it to its highest second quarter spending dip since the COVID-19 pandemic. That's a key takeaway from Borrell Associates presented along with its findings regarding local ad budgets as the second half of 2025 begins.

From May 2018 through January 2023, she held a "sales acceleration" role at the company and was based in Chicago. Now, this radio advertising sales professional is back at Audacy Inc., and has accepted the role of Manager of Government and Political Partnerships.

With a city of license of Wood River, Ill., this Class B AM serves the entire St. Louis market with 1kw from 4 daytime towers, and 3 towers at night.  Soon, it will become the property of a new owner, as Zobrist Media has signed off on its sale.

A reader shares how University of Minnesota's student-run station thrived

The post Connecting Currents on Campus appeared first on Radio World.

“Amidst persisting economic uncertainty and the unpredictability around U.S. trade tariffs, consumers are becoming more intentional in their spending and taking greater control over different aspects of their lives, particularly in the way they consume information, manage their wellbeing, and connect with others."

In an interview with Texas Public Radio conducted by its News Director, Dan Katz, the President/CEO of NPR revealed that it will cut its budget and divert those dollars to member stations most impacted by Congress' rescission bill approval, which claws back pre-authorized federal funding to the CPB.

From January 2004 through May 2009, it was a popular Puerto Rico-based music competition series that aired on Univision Puerto Rico and across the mainland U.S. on the former TeleFutura network. Now, it is being brought back in a "revival" courtesy of the media company under the direction of Albert Rodriguez.

RBR+TVBR on Friday shared details of Netflix's stellar Q2 2025 earnings report, and how two analysts each gave rousing reviews of the streaming giant's past three months and what lies ahead for the remainder of the year. Now, Netflix can revel in a standout performance in Nielsen's Media Distributor Gauge report.